A couple of responsive traffic sources

It’s been a while since I posted here on my blog.. tut tut! The truth is that I have been pretty busy with a number of things both on and offline.

We had a pretty good training meeting up in Northampton on Sunday just gone, this was a training to support those people that have downloaded and have put to use the ebook authored by David Butler, Gordon Bunker and yours truly (The PIE System). It was really intended to help people out with the setting up of the various programs and systems once you dig in to IMSP and PIPS and then also how to get the best out of some of those programs. So, I spent a fair while preparing and getting materials together for that. It seemed like a good idea to put together video’s that could be shown at the training which show step by step how to perform various activities and actions.

It has become apparent that for the new net marketer things can be pretty darn daunting, not to mention highly confusing and overwhelming! As I cast my mind back to when I first set out on this amazing journey it was a mad time for me too, incredibly exciting, but downright crazy!

Like anything worthwhile, there’s quite a learning curve to deal with, and, to be honest, that learning curve doesn’t seem to stop, there’s always something new to learn about and lots of ways to fine tune and improve results. That’s really what I wanted to focus on in this post.

We’re in the business of building lists, opt in email lists… We hear it all the time “Build your list” and “The money is in the list”. What I have been taught, and what I teach others is rather than sending your traffic directly to your affiliate sign up page, where ever that may be, capture the name and email address of that person first with a ’squeeze’ or ‘data capture’ page so that they can be added to your auto responder list such as those provided by Aweber or Get Response. That’s all very well, but, the question has always been “How do I get someone to part with their name and email address on a capture page and end up on my opt in list?”. There’s lots of ways of doing this, but what’s worked really well for me is to use proven systems that are known to convert traffic into subscribers and subscribers into buyers. A great example of this is James Grandstaff’s Instant MLM Squeeze Pages, my favourite squeeze page of the lot is this one: http://www.theeasyprofitgenerator.com
I have spent many hours studying James’ system and techniques, and, through this I managed to put my own little squeeze page together which captures subscribers for my e-lottery business: http://stacktheodds.net

Having these great systems and capture pages is great, but it’s completely pointless if we don’t have traffic! So, I suppose that’s the next big question: “How do I get traffic to my squeeze pages?” This, for me, is where the fun really begins! So, what follows in this post is a few methods of creating traffic at low cost or for free and also what I’ve done to measure the ‘responsiveness’ of that traffic.

Talking to any good net marketer, they will always say ‘Track your results’. Simple web stats can tell you about where that traffic came from and what may have been searched for etc, but it won’t tell you what ‘actions’ occured on your page and it certainly won’t tell you what traffic turned into a ’sale’ or ’subscriber’.

ProTrackerPlus - All you want in a Tracker... Plus the Training You Deserve

Why Track?
If we’re going to spend time and money on developing a traffic stream to our squeeze page, we want to know which traffic sources are providing results. A really good service that was recommended to me is ProTrackerPlus. It’s a great service because it not only allows you to track all sorts of links and sources, it also teaches you how to track, or as the boys over there (Dam and Mark) put it… All you want in a tracker.. with the Training You Deserve!

Setting up a free account over at ProtrackerPlus allows you to set up 5 trackers. So, I deceided a while ago to track some of my pages to see what happened.. The results were surprising (at least to me!).

Heres my results from tracking my pages on 4 manual traffic exchanges over 5 days (in no particular order):


Dragon Surf

1. Dragon Surf
Clicks: 893     Actions: 15     Sales: 2     Conversions: 0.22%

2. Traffic Splash
Clicks: 498     Actions: 14     Sales: 1     Conversions: 0.20%

Traffic Gold Rush

3. Traffic Gold Rush
Clicks: 127     Actions: 1     Sales: 0     Conversions: 0.00%

HitSafari - Explore the wonders of great traffic

4. Hit Safari
Clicks: 509     Actions: 5     Sales: 2     Conversions: 0.39%

This test has been a real eye opener for me. Generating traffic for free in a Manual Traffic Exchange is not really my favourite pass time, and, to accrue the amount of traffic you see in the figures above for free takes a little while.

What have I learned?

In the last 5 days, Hit Safari out performed the other 3 exchanges with a conversion rate of 0.39% (for every 509 clicks I have got 2 subscribers to my list) It’s worth me spending a bit more time at Hit Safari or even worth buying some traffic

Traffic Goldrush has a bunch of traffic still left to deliver (something like 700 hits) but has not managed to deliver me that traffic over the last 5 days.

Dragon Surf is a steady 0.22% conversion and delivers the traffic at a good rate

Traffic Splash also steady 0.20% and delivers traffic at a good rate

The surprise here for me has been Hit Safari. While surfing I always pick up loads of free prize credits which always made me a little suspicious. Turns out my suspicions were unfounded and that this Traffic Exchange not only delivers traffic it also provides responsive traffic!

List Builders

Another good source of responsive traffic for me has been list builders. As part of the training we did on Sunday I produced a few videos, I’ll post two of them here.

The first one is based on List Joe. List Joe is a credit based list builder. This effectively means that if I read other List Joe members emails, I will earn credits, which in turn will enable me to email ListJoe members. The video is based on using a free account which allows you to deliver 2500 emails to ListJoe emails every 7 days.

My List Joe results have been to land 3 subscribers for every 2500 emails sent (which resulted in 120 visits) That’s a pretty good conversion rate of 2.5%


Finally, There’s Downline Builder Direct.
Downline Builder Direct is more of a ‘Safe List’. This means that I agree to receive other DBD emails in return for the ability to email DBD members in return. This is not credit based, so it means that we have to concentrate a little harder on writing a good email that encourages people to open it and read it. (There’s a great free course just come out by Michael Rasmussen called ‘Email Promo’s Exposed’ I would strongly recommend checking this out if you are interested in sending out promotional emails!)


So, With a Diamond Membership at Downline Builder Direct, you have the ability to email 20,000 members every 2 days. This safe list has been great for me. At my last mailing it produced 13 subscribers to my list.
I cannot tell you the number of hits it took to create these subscribers as I didn’t use a tracker. I chose to use a fully qualified domain name in the email that I sent rather than a tracking link. For some reason this seems to produce better results than a ‘tracker url’. I suppose that’s a price we pay…. The downline builder direct membership I took costs $77 and it has been worth every penny so far!
So here’s what I did in DBD the other day in video:

That’s it for this post, I hope this has been useful to you in some way. Do comment, even if it bored your socks off :-) I really enjoy any feedback…

Cheers!

Ian

What a great day out it was on Sunday. I had the pleasure of attending The Team Event at a location I’d never visited before. Stoneleigh Park, just outside Coventry. A two and a half hour drive gave me plenty of time to listen to a brilliant recording by Jim Cathcart, which I thoroughly enjoyed by the way.The subject, All Leadership Begins with Self Leadership. It was very inspirational :-) I digress…

I got to the event somewhat early, it was scheduled for a 2PM start, and there I was at 12.30, so I got to sneak in and meet Dave and some old faces I haven’t seen in years which was lovely.

You may or may not know I have been working with Gordon Bunker and Dave Butler, maybe I should be saying David Butler as this is what Tina calls him :-) but old habits die hard right! So, it was a good chance to meet up with them, well, especially as we were launching the ebook to The Team members on the day!

As an aside, if you don’t know what ‘The Team’ is, then a good place to find out more is at The Team Website. Basically we are a team of UK Entrepreneurs who help each other grow our businesses, Neat eh :-) The team promotes a number of businesses that pretty much anybody can build.. more of that on the website.

We got to set up a ’stall’ in the conference hall, a big thanks must go out to Gordon who had been up until 630AM getting everything sorted out, finalising the ebook, getting the exhibit together and everything. That man has boundless energy! He even managed to get a mail out to team members reminding them to bring a memory stick so they could leave the function with a copy of the ebook and a load of bonus material including spread sheets and some killer follow up email materials…

So, on with the conference. A highly enthusiastic and energetic presentation on the updates and, soon to be launched, Success University website by Roger Galloway. Roger stood in for his wife, Paula, who unfortunately couldn’t make the day due to ill health.  Roger has a style of delivery all of his own which captivates the audience and drives his message home in a fun and easy to understand way. The message was simple, the new Success University website is set to blow the opportunity wide open with massive growth expected over the next few years… do you want a piece of it?

Next up was Diahanne Rhiney, an outside speaker who gave a presentation on 14 steps for success. Success principles are universal and having an outside speaker in to deliver a presentation like this just goes to show that if you apply the principles taught, you can be successful not only in business but in all areas of life. A great speech.

There were plenty of breaks between presentations to mingle, associate, grab a coffee and chat with fellow team members and entrepreneurs which is so important. After all ‘The Power of Association’ really is a key factor in the changes required to move on and reach your goals. Who better to associate with, face to face, than some of the most successful networkers in the country!

Another fantastic speaker was Jerry Scriven, his speech focused on the current trends in the marketplace, you know that there has never been a better time to start a network marketing business right? There are literally millions of people all over the world looking to supplement and even replace their current incomes, and in some cases do it before the carpet is pulled from under them, just look at the banking sector, need I say more? The industry we operate within is poised to explode over the coming years, we are just about to be hit by a wave that will penetrate the public conciousness, especially with all the media assistance we are getting at the moment! I almost want to say “Yay, bring on the recession!” lol

Next, it was Dave Butler, Dave delivered a presentation on the new ebook, and the systems within.

We’ve called the ebook ‘The PIE System’. Passive Income for Entrepreneurs, catchy eh? The purpose of this ebook is to assist people to move into promoting their opportunities on the Internet. It has been put together for both Newbies and seasoned Internet Marketers alike. Dave’s presentation explained the principles employed to use a squeeze page system, backed up by a traffic system, which builds a targeted list of leads, which join your opportunities, which drive you traffic and so on.

The two systems detailed in the book are James Grandstaff’s Instant MLM Squeeze Pages and Stone Evans Plug In Profits. Two battle hardened and proven systems which can have you up and running building successful businesses online within hours!

These two systems have been carefully selected based on the people behind them. Both James Grandstaff and Stone Evans care about their clients, they demonstrate this on a daily basis and provide true value and support to their clients. They are both tremendously successful within the Network Marketing industry and have both built collosal businesses leveraging the power of the internet.

Dave called several people up on stage to talk about their experiences with the systems (yours truly included, which was flippin scary to be honest, but hey, I’ll give it a go!) These people vary from zero internet marketing experience to moderate and even advanced. I think it was ken who said “there’s two kinds of people, those I know and those i don’t know, there’s 6 billion people out there that I may be able to reach and get to know using these systems…” Sums it up really doesn’t it :-)

I took this rather ropey picture while Dave was giving his presentation, no doubt my readers will have noticed I ‘ain’t that great’ when it comes to photography and pictures… my wife, Larina is a brilliant photographer I should really blag her skills to help me out a little :-)

Lastly we heard from Malcolm Horsey, a tremendously successful e-lottery affiliate. I found out he was an ex-fighter pilot which I thought was cool :-) His presentation covered two areas, the launch of the new e-lottery DVD and the launch of the new e-lottery website. The DVD is incredibly powerful as a tool which can be used to build the e-lottery affiliate business (I got hold of some while I was there, leave a comment and I’ll drop you an email if you’d like to see it) The new website is the result of some extensive research which has been commissioned over the past year or so and is geared up for the market.. the site launches Thursday!

In conclusion, what a fabulous day! I left with that ‘cannot fail’ feeling. It’s great to be part of a team, a team which shares a common goal and aspiration. It’s great to learn from the masters who are so unselfish in their willingness to share their skills, techniques and ideas. I am proud to be a part of it.

Thanks Very Much to Tina Nichols for getting these next two pics to me… I think she took pity on me lol!

The photographs were shot by Darren St Mart.

Roger Galloway hands the mic over to David Butler to begin his presentation on the PIE System

Yours Truly not actually looking that nervous :-) I think I said something like “I asked Dave to help me build a network marketing business where I don’t have to talk to anybody!”

If you’d like to discover more about the team just comment here, or find me on twitter

All the best!

Ian

It’s All About The Team Work (and a UK event!)

Hi There.

I just wanted to make a post about a UK Event hosted by The Team It’s a little late in the day for this, so sorry for that!
The Event is being held at Stoneleigh Park Exhibition and Conference Centre, Stoneleigh Park, Near Coventry, CV8 2LZ

Time: Sunday 30th November, 2008 2PM – 6.45PM
Price: £15.00

Here’s The Line Up:

Paula Galloway – highlighting the huge upgrade of the Success University website and learning centre, as well as identifying key activities for the next three months.

David Butler – explaining how the top performers in both Success University and e-lottery have used Internet Marketing to build a massive passive income.

Jerry Scriven – demonstrates why now is the time for a huge boom in Network Marketing and how to capitalise on the trend.

Malcolm Horsey – explains how to get maximum growth in your e-lottery business using the exciting new website and new DVD.

And our special guest speaker..

Diahanne Rhiney ( Diahanne’s Profile )

Diahannes presentation is open to all delegates as she is featured after a break. To hear her speak make sure you are seated by 3.30pm.

We can’t wait to learn from this very inspirational lady.

There will also be videos, recognitions, and uVme competition and the exclusive opportunity to be the first to get out hands on the new e-lottery DVD!!

The Success University element of the workshop will be from 2.00 to 4.15. The VWD part will be from 3.30 to 6.45pm.

It’s going to be a fun-filled and inspirational day.

    So, What kind of person would want to attend this kind of event?

Why should you go?

It gives you the opportunity to meet and be around like-minded people, to listen and learn from speakers who have not only achieved success and are sharing what they have learned but also from speakers who will be sharing universal principles that will help anybody who wants to learn to move on and do great things with their lives and businesses.

How will you benefit?

The workshop will help you focus on what you need to do right now to move your business on. It will also build your knowledge, your confidence and your motivation.

The event is about getting yourself away from the weekly pressure and daily grind so that you can focus on what you want in the future for yourself and your family. When was the last time you did that?

You have dreams and goals you want to achieve. The workshop will provide you with the knowledge, the confidence and the inspiration to go out and claim your own personal victory. How important is that to you?

We all realise that nobody starts out successful. There are doubts to deal with, fears to fight and confidence to build. None of these obstacles can be overcome while we sit at home, or work all hours. To change our lifestyle, we must often change the way we think.

Who Will Be There?

A lot of people like you! People who believe in the same things as you and are chasing similar dreams to yours and succeeding.

Plus there are the speakers. People who have risen to the top levels of success, faced with the same obstacles as you, with the same fears and doubts as you, will take the time to tell you how they succeeded. At the function they will give you insights and practical help on why and how to win through.

At the function the speakers will be inspiring, they will be humorous, they will be knowledgeable and they will be passing on that wisdom so that you can learn how to build the same level of success they enjoy……as long as you are there.

This is what makes our business so special – successful people taking time to teach others to succeed.

If you have any interest in attending, just let me know, catch me on Twitter, leave a comment or call me +44 (0)7890 343680

All the Best

Ian